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Offline to Online: See how Migros Delivers Hyper-Personalized Experiences

What’s the secret of great cross-channel customer experiences? Learn how Migros, Switzerland’s largest retail company, partners with Netconomy to hyper-personalize every engagement – marketing, sales, commerce, and service – based on SAP’s Customer Data Platform. Also discover how its loyalty program has become a central business process to boost revenue.

Remo Gisler, Head of Digital E-Commerce, Migros
Thomas Ziegler, Chief Customer Officer, NETCONOMY Creating a Commerce and Marketing Platform in the Balkan Region

United Group is the biggest triple-play telco operator in the Balkan region. Its portfolio of telecommunications and media products and services includes television, broadband Internet, content production and distribution, advertising, and e-sports. With a vision to become the e-commerce market leader in the Balkan region, United Group entered the retail business by launching the Shoppster platform. Key elements of this project include social login, headless frontend driven by the project “Spartacus,” a newly developed loyalty program, and much more.

Mila Petrovic, Demand Generation Strategist, NETCONOMY
Marko Crnković, eCommerce Development Director, United Group